How to get customers forTourism Impact Tracker
Where to find tourism boards in order to convert them to customers
The idea that helps Tourism Boards
Tourism Boards want to attract more tourists to their destination. However, they can't get it because they struggle to accurately measure the impact of their marketing efforts.
Therefore, they need to use your solution, e.g. Tourism Impact Tracker.
Tourism Impact Tracker : A software solution that leverages AI and data analytics to accurately measure the impact of tourism marketing campaigns, providing insights for better decision-making Of course it is much better than the stuff from Tourism Marketing Analytics Inc., or Impact Measurement Solutions!
How to find Tourism Boards
You can get insights about the pain points of tourism boards if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where tourism boards hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of tourism boards, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Tourism Impact Tracker.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find tourism boards
To get started, edit the values in the following 3 input fields and click “Search tourism boards”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find tourism boards and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like tourism boards wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever tourism boards complain about their pet peeve: They struggle to accurately measure the impact of their marketing efforts.
- Good for you because this is something that you can solve with tourism Impact Tracker, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help tourism boards to reach their goal: To attract more tourists to their destination.
They will get to know, like and trust you. Eventually, they will buy your solution: Tourism Impact Tracker.
Travel and TourismTourism BoardsTourism Impact Tracker
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