How to get customers forEnd-to-End Shipment Tracking Software
Where to find shipping and logistics managers in order to convert them to customers
The idea that helps Shipping and Logistics Managers
Shipping and Logistics Managers want to enhance supply chain visibility. However, they can't get it because they struggle with tracking shipments in real-time across multiple carriers.
Therefore, they need to use your solution, e.g. ShipTrack360.
End-to-End Shipment Tracking Software : A cutting-edge software platform that provides shipping and logistics managers with real-time tracking of shipments across multiple carriers, offering enhanced supply chain visibility and transparency throughout the delivery process. Of course it is much better than the stuff from CargoTrack, or LogiTracker!
How to find Shipping and Logistics Managers
You can get insights about the pain points of shipping and logistics managers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where shipping and logistics managers hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of shipping and logistics managers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: End-to-End Shipment Tracking Software.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find shipping and logistics managers
To get started, edit the values in the following 3 input fields and click “Search shipping and logistics managers”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find shipping and logistics managers and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like shipping and logistics managers wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever shipping and logistics managers complain about their pet peeve: They struggle with tracking shipments in real-time across multiple carriers.
- Good for you because this is something that you can solve with end-to-End Shipment Tracking Software, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help shipping and logistics managers to reach their goal: To enhance supply chain visibility.
They will get to know, like and trust you. Eventually, they will buy your solution: End-to-End Shipment Tracking Software.
TransportationShipping and LogisticsEnd-to-End Shipment Tracking Software
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