How to get customers forCargoOptima - Warehouse Inventory Optimization Software

Where to find shipping and logistics managers in order to convert them to customers

The idea that helps Shipping and logistics managers

Shipping and logistics managers want to optimize warehouse operations. However, they can't get it because they struggle with inefficient inventory management processes.

Therefore, they need to use your solution, e.g. CargoOptima.

CargoOptima - Warehouse Inventory Optimization Software : CargoOptima streamlines warehouse operations by optimizing inventory management processes, reducing costs, and improving efficiency. Of course it is much better than the stuff from Oracle, or SAP!

How to find Shipping and logistics managers

You can get insights about the pain points of shipping and logistics managers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where shipping and logistics managers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of shipping and logistics managers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: CargoOptima - Warehouse Inventory Optimization Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find shipping and logistics managers

To get started, edit the values in the following 3 input fields and click “Search shipping and logistics managers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find shipping and logistics managers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like shipping and logistics managers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever shipping and logistics managers complain about their pet peeve: They struggle with inefficient inventory management processes.
  • Good for you because this is something that you can solve with cargoOptima - Warehouse Inventory Optimization Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help shipping and logistics managers to reach their goal: To optimize warehouse operations.

They will get to know, like and trust you. Eventually, they will buy your solution: CargoOptima - Warehouse Inventory Optimization Software.


TransportationShipping and LogisticsCargoOptima - Warehouse Inventory Optimization Software

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