How to get customers forReal-time Outage Management Software for Electric Utilities

Where to find utility service technicians in order to convert them to customers

The idea that helps Utility Service Technicians

Utility Service Technicians want to enhance customer service. However, they can't get it because they struggle with real-time outage management.

Therefore, they need to use your solution, e.g. ServicePro.

Real-time Outage Management Software for Electric Utilities : ServicePro is a game-changing software solution that empowers utility service technicians with real-time outage management capabilities, allowing them to enhance customer service and response times. Of course it is much better than the stuff from UtilityCare, or PowerTrack!

How to find Utility Service Technicians

You can get insights about the pain points of utility service technicians if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where utility service technicians hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of utility service technicians, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Real-time Outage Management Software for Electric Utilities.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find utility service technicians

To get started, edit the values in the following 3 input fields and click “Search utility service technicians”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find utility service technicians and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like utility service technicians wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever utility service technicians complain about their pet peeve: They struggle with real-time outage management.
  • Good for you because this is something that you can solve with real-time Outage Management Software for Electric Utilities, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help utility service technicians to reach their goal: To enhance customer service.

They will get to know, like and trust you. Eventually, they will buy your solution: Real-time Outage Management Software for Electric Utilities.


EnergyElectric UtilitiesReal-time Outage Management Software for Electric Utilities

Related topics


Share this: