How to get customers forSimplified VoIP Setup and Management Software

Where to find small business owners in order to convert them to customers

The idea that helps Small business owners

Small business owners want to reduce communication costs and improve flexibility with Voice over IP. However, they can't get it because they do not have the technical expertise to set up and maintain VoIP systems.

Therefore, they need to use your solution, e.g. VoIP Ease.

Simplified VoIP Setup and Management Software : VoIP Ease is a user-friendly software that guides small business owners through the process of setting up and managing VoIP systems without the need for technical expertise, helping them save costs and improve communication flexibility. Of course it is much better than the stuff from RingCentral, Vonage, or 8x8!

How to find Small business owners

You can get insights about the pain points of small business owners if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where small business owners hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of small business owners, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Simplified VoIP Setup and Management Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find small business owners

To get started, edit the values in the following 3 input fields and click “Search small business owners”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find small business owners and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like small business owners wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever small business owners complain about their pet peeve: They do not have the technical expertise to set up and maintain VoIP systems.
  • Good for you because this is something that you can solve with simplified VoIP Setup and Management Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help small business owners to reach their goal: To reduce communication costs and improve flexibility with Voice over IP.

They will get to know, like and trust you. Eventually, they will buy your solution: Simplified VoIP Setup and Management Software.


TelecommunicationsVoice Over IP (VoIP)Simplified VoIP Setup and Management Software

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