How to get customers forEquipEase: Network Equipment Procurement Tool

Where to find network equipment providers in order to convert them to customers

The idea that helps Network Equipment Providers

Network Equipment Providers want to streamline the network equipment procurement process. However, they can't get it because they struggle to keep up with changing technology standards and supplier options.

Therefore, they need to use your solution, e.g. EquipEase.

EquipEase: Network Equipment Procurement Tool : EquipEase is a software solution that automates the procurement process for network equipment, providing real-time updates on technology standards and supplier offerings. Of course it is much better than the stuff from ProcureTech, or EquipNow!

How to find Network Equipment Providers

You can get insights about the pain points of network equipment providers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

Find out where network equipment providers hang out (Reddit, Mastodon, etc.)
Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
If you find recurring questions or pet peeves of network equipment providers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
At the end of the blog post, invite them to use your solution: EquipEase: Network Equipment Procurement Tool.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find network equipment providers

To get started, edit the values in the following 3 input fields and click “Search network equipment providers”.

This is what will happen

An AI will brainstorm 5 good search keyword phrases for you to find network equipment providers and their pain points in online forums on the internet.
With one click, you can search for each keyword phrase right away.
CustomerPing will present the search results to you.
If you think that one of those results looks like network equipment providers wrote it, you can create a “customer radar station” on the forum where the post came from.
You describe what makes a post relevant to your business.
CustomerPing will “ping” you 24h a day, whenever network equipment providers complain about their pet peeve: They struggle to keep up with changing technology standards and supplier options.
Good for you because this is something that you can solve with equipEase: Network Equipment Procurement Tool, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help network equipment providers to reach their goal: To streamline the network equipment procurement process.

They will get to know, like and trust you. Eventually, they will buy your solution: EquipEase: Network Equipment Procurement Tool.

Get your first customers now!

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