How to get customers forSmart Waste Collection Route Optimization Software

Where to find waste management professionals in order to convert them to customers

The idea that helps Waste Management Professionals

Waste Management Professionals want to optimize waste collection routes and reduce landfill waste. However, they can't get it because they struggle to efficiently plan waste collection routes based on real-time data.

Therefore, they need to use your solution, e.g. WasteRoute Optimizer.

Smart Waste Collection Route Optimization Software : WasteRoute Optimizer is a software tool that helps waste management professionals optimize waste collection routes and reduce landfill waste by analyzing real-time data on waste generation patterns and suggesting the most efficient routes for waste collection. Of course it is much better than the stuff from WasteMaster, or RouteWise!

How to find Waste Management Professionals

You can get insights about the pain points of waste management professionals if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where waste management professionals hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of waste management professionals, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Smart Waste Collection Route Optimization Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find waste management professionals

To get started, edit the values in the following 3 input fields and click “Search waste management professionals”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find waste management professionals and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like waste management professionals wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever waste management professionals complain about their pet peeve: They struggle to efficiently plan waste collection routes based on real-time data.
  • Good for you because this is something that you can solve with smart Waste Collection Route Optimization Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help waste management professionals to reach their goal: To optimize waste collection routes and reduce landfill waste.

They will get to know, like and trust you. Eventually, they will buy your solution: Smart Waste Collection Route Optimization Software.


Sustainable DevelopmentWaste ManagementSmart Waste Collection Route Optimization Software

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