How to get customers forAutomated Inventory Management System for Supermarkets

Where to find supermarket owners in order to convert them to customers

The idea that helps Supermarket owners

Supermarket owners want to streamline inventory management. However, they can't get it because they struggle to keep track of stock levels and product expiration dates.

Therefore, they need to use your solution, e.g. ShelfSmart.

Automated Inventory Management System for Supermarkets : ShelfSmart is a cloud-based software that uses RFID technology to automatically track stock levels and expiration dates in real-time. It provides alerts for low stock levels and impending expiration dates, helping supermarket owners optimize inventory management. Of course it is much better than the stuff from StockSmart, or ShelfSense!

How to find Supermarket owners

You can get insights about the pain points of supermarket owners if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where supermarket owners hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of supermarket owners, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Automated Inventory Management System for Supermarkets.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find supermarket owners

To get started, edit the values in the following 3 input fields and click “Search supermarket owners”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find supermarket owners and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like supermarket owners wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever supermarket owners complain about their pet peeve: They struggle to keep track of stock levels and product expiration dates.
  • Good for you because this is something that you can solve with automated Inventory Management System for Supermarkets, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help supermarket owners to reach their goal: To streamline inventory management.

They will get to know, like and trust you. Eventually, they will buy your solution: Automated Inventory Management System for Supermarkets.

RetailSupermarketsAutomated Inventory Management System for Supermarkets

Related topics

Share this: