How to get customers forInventory Management Software for Pharmacies

Where to find pharmacists in order to convert them to customers

The idea that helps Pharmacists

Pharmacists want to optimize inventory management. However, they can't get it because they struggle with tracking stock levels and expiration dates efficiently.

Therefore, they need to use your solution, e.g. PharmaTrack.

Inventory Management Software for Pharmacies : PharmaTrack is a comprehensive inventory management software tailored for pharmacies to streamline stock tracking and expiration date management. With real-time data updates and automated alerts, pharmacists can ensure optimal inventory levels and reduce waste. Of course it is much better than the stuff from PioneerRx, or McKesson Connect!

How to find Pharmacists

You can get insights about the pain points of pharmacists if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where pharmacists hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of pharmacists, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Inventory Management Software for Pharmacies.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find pharmacists

To get started, edit the values in the following 3 input fields and click “Search pharmacists”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find pharmacists and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like pharmacists wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever pharmacists complain about their pet peeve: They struggle with tracking stock levels and expiration dates efficiently.
  • Good for you because this is something that you can solve with inventory Management Software for Pharmacies, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help pharmacists to reach their goal: To optimize inventory management.

They will get to know, like and trust you. Eventually, they will buy your solution: Inventory Management Software for Pharmacies.

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