How to get customers forAquaWatch: Real-time Water Resource Management Software

Where to find water resource managers in order to convert them to customers

The idea that helps Water resource managers

Water resource managers want to efficiently allocate water resources for agriculture and domestic use. However, they can't get it because they struggle to monitor water quality and usage in real-time.

Therefore, they need to use your solution, e.g. AquaWatch.

AquaWatch: Real-time Water Resource Management Software : AquaWatch is a state-of-the-art software platform that enables water resource managers to monitor water quality and usage in real-time, allowing them to efficiently allocate water resources for agriculture and domestic use. Of course it is much better than the stuff from Aquatic Informatics, Trimble Water, or FLO-DAR!

How to find Water resource managers

You can get insights about the pain points of water resource managers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where water resource managers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of water resource managers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: AquaWatch: Real-time Water Resource Management Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find water resource managers

To get started, edit the values in the following 3 input fields and click “Search water resource managers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find water resource managers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like water resource managers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever water resource managers complain about their pet peeve: They struggle to monitor water quality and usage in real-time.
  • Good for you because this is something that you can solve with aquaWatch: Real-time Water Resource Management Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help water resource managers to reach their goal: To efficiently allocate water resources for agriculture and domestic use.

They will get to know, like and trust you. Eventually, they will buy your solution: AquaWatch: Real-time Water Resource Management Software.


Renewable ResourcesWater Resources ManagementAquaWatch: Real-time Water Resource Management Software

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