How to get customers forPredictive Maintenance Software for Wind Turbines
Where to find wind energy technicians in order to convert them to customers
The idea that helps Wind Energy Technicians
Wind Energy Technicians want to reduce maintenance downtime. However, they can't get it because they have limited access to predictive maintenance tools.
Therefore, they need to use your solution, e.g. WindWatch.
Predictive Maintenance Software for Wind Turbines : WindWatch is a cutting-edge software that uses IoT sensors to predict maintenance needs in wind turbines, reducing downtime for technicians. Of course it is much better than the stuff from WindAlert, or TurbineGuard!
How to find Wind Energy Technicians
You can get insights about the pain points of wind energy technicians if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where wind energy technicians hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of wind energy technicians, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Predictive Maintenance Software for Wind Turbines.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find wind energy technicians
To get started, edit the values in the following 3 input fields and click “Search wind energy technicians”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find wind energy technicians and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like wind energy technicians wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever wind energy technicians complain about their pet peeve: They have limited access to predictive maintenance tools.
- Good for you because this is something that you can solve with predictive Maintenance Software for Wind Turbines, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help wind energy technicians to reach their goal: To reduce maintenance downtime.
They will get to know, like and trust you. Eventually, they will buy your solution: Predictive Maintenance Software for Wind Turbines.
Renewable EnergyWind EnergyPredictive Maintenance Software for Wind Turbines
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