How to get customers forReal Estate Investment Analysis Software
Where to find real estate investors in order to convert them to customers
The idea that helps Real Estate Investors
Real Estate Investors want to identify lucrative investment opportunities. However, they can't get it because they struggle with analyzing large volumes of market data and trends.
Therefore, they need to use your solution, e.g. InvestorIQ.
Real Estate Investment Analysis Software : InvestorIQ is a sophisticated software that uses machine learning algorithms to analyze large volumes of market data and trends, allowing investors to identify lucrative investment opportunities with ease. Of course it is much better than the stuff from Real Capital Analytics, or CoStar Group!
How to find Real Estate Investors
You can get insights about the pain points of real estate investors if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where real estate investors hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of real estate investors, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Real Estate Investment Analysis Software.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find real estate investors
To get started, edit the values in the following 3 input fields and click “Search real estate investors”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find real estate investors and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like real estate investors wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever real estate investors complain about their pet peeve: They struggle with analyzing large volumes of market data and trends.
- Good for you because this is something that you can solve with real Estate Investment Analysis Software, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help real estate investors to reach their goal: To identify lucrative investment opportunities.
They will get to know, like and trust you. Eventually, they will buy your solution: Real Estate Investment Analysis Software.
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