How to get customers forMatchMixer: Intelligent Property Matching Platform
Where to find real estate brokers in order to convert them to customers
The idea that helps Real Estate Brokers
Real Estate Brokers want to match buyers with the perfect properties. However, they can't get it because they struggle to efficiently sort through a large volume of property listings and identify ideal matches for buyers.
Therefore, they need to use your solution, e.g. MatchMixer.
MatchMixer: Intelligent Property Matching Platform : MatchMixer is a sophisticated software platform that utilizes machine learning algorithms to intelligently analyze property listings and personalize recommendations to match buyers with the perfect properties, enhancing the efficiency and accuracy of real estate transactions. Of course it is much better than the stuff from HomeMatch, or SmartBuy!
How to find Real Estate Brokers
You can get insights about the pain points of real estate brokers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where real estate brokers hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of real estate brokers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: MatchMixer: Intelligent Property Matching Platform.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find real estate brokers
To get started, edit the values in the following 3 input fields and click “Search real estate brokers”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find real estate brokers and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like real estate brokers wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever real estate brokers complain about their pet peeve: They struggle to efficiently sort through a large volume of property listings and identify ideal matches for buyers.
- Good for you because this is something that you can solve with matchMixer: Intelligent Property Matching Platform, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help real estate brokers to reach their goal: To match buyers with the perfect properties.
They will get to know, like and trust you. Eventually, they will buy your solution: MatchMixer: Intelligent Property Matching Platform.
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