How to get customers forAssortment Optimization Software for OTC Drug Retailers

Where to find over-the-counter drug retailers in order to convert them to customers

The idea that helps Over-the-counter Drug Retailers

Over-the-counter Drug Retailers want to optimize their product assortment. However, they can't get it because they have difficulty analyzing customer preferences and market trends.

Therefore, they need to use your solution, e.g. AssortSmart.

Assortment Optimization Software for OTC Drug Retailers : AssortSmart is a data analytics tool that helps over-the-counter drug retailers analyze customer preferences and market trends in real-time, enabling them to optimize their product assortment for maximum sales and customer satisfaction. Of course it is much better than the stuff from Assortify, or OptiMix!

How to find Over-the-counter Drug Retailers

You can get insights about the pain points of over-the-counter drug retailers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where over-the-counter drug retailers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of over-the-counter drug retailers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Assortment Optimization Software for OTC Drug Retailers.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find over-the-counter drug retailers

To get started, edit the values in the following 3 input fields and click “Search over-the-counter drug retailers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find over-the-counter drug retailers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like over-the-counter drug retailers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever over-the-counter drug retailers complain about their pet peeve: They have difficulty analyzing customer preferences and market trends.
  • Good for you because this is something that you can solve with assortment Optimization Software for OTC Drug Retailers, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help over-the-counter drug retailers to reach their goal: To optimize their product assortment.

They will get to know, like and trust you. Eventually, they will buy your solution: Assortment Optimization Software for OTC Drug Retailers.


PharmaceuticalsPharmaceutical ConsultingAssortment Optimization Software for OTC Drug Retailers

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