How to get customers forTrialsMatch - Patient Recruitment Software

Where to find clinical research teams in order to convert them to customers

The idea that helps Clinical research teams

Clinical research teams want to streamline patient recruitment for trials. However, they can't get it because they struggle to identify eligible patients efficiently.

Therefore, they need to use your solution, e.g. TrialsMatch.

TrialsMatch - Patient Recruitment Software : TrialsMatch is a unique software tool that uses AI algorithms to match eligible patients with clinical trials, helping clinical research teams streamline patient recruitment processes. Of course it is much better than the stuff from PatientConnect, or TrialFinder!

How to find Clinical research teams

You can get insights about the pain points of clinical research teams if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

Find out where clinical research teams hang out (Reddit, Mastodon, etc.)
Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
If you find recurring questions or pet peeves of clinical research teams, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
At the end of the blog post, invite them to use your solution: TrialsMatch - Patient Recruitment Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find clinical research teams

To get started, edit the values in the following 3 input fields and click “Search clinical research teams”.

This is what will happen

An AI will brainstorm 5 good search keyword phrases for you to find clinical research teams and their pain points in online forums on the internet.
With one click, you can search for each keyword phrase right away.
CustomerPing will present the search results to you.
If you think that one of those results looks like clinical research teams wrote it, you can create a “customer radar station” on the forum where the post came from.
You describe what makes a post relevant to your business.
CustomerPing will “ping” you 24h a day, whenever clinical research teams complain about their pet peeve: They struggle to identify eligible patients efficiently.
Good for you because this is something that you can solve with trialsMatch - Patient Recruitment Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help clinical research teams to reach their goal: To streamline patient recruitment for trials.

They will get to know, like and trust you. Eventually, they will buy your solution: TrialsMatch - Patient Recruitment Software.

Get your first customers now!

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