How to get customers forAutomated Patient Matching Platform

Where to find clinical research coordinators in order to convert them to customers

The idea that helps Clinical Research Coordinators

Clinical Research Coordinators want to streamline patient recruitment for clinical trials. However, they can't get it because they struggle to identify eligible patients efficiently.

Therefore, they need to use your solution, e.g. Patient Matching Platform.

Automated Patient Matching Platform : A software platform that uses AI to efficiently identify eligible patients for clinical trials, streamlining patient recruitment for clinical research coordinators. Of course it is much better than the stuff from RecruitRite, or TrialsConnect!

How to find Clinical Research Coordinators

You can get insights about the pain points of clinical research coordinators if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

Find out where clinical research coordinators hang out (Reddit, Mastodon, etc.)
Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
If you find recurring questions or pet peeves of clinical research coordinators, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
At the end of the blog post, invite them to use your solution: Automated Patient Matching Platform.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find clinical research coordinators

To get started, edit the values in the following 3 input fields and click “Search clinical research coordinators”.

This is what will happen

An AI will brainstorm 5 good search keyword phrases for you to find clinical research coordinators and their pain points in online forums on the internet.
With one click, you can search for each keyword phrase right away.
CustomerPing will present the search results to you.
If you think that one of those results looks like clinical research coordinators wrote it, you can create a “customer radar station” on the forum where the post came from.
You describe what makes a post relevant to your business.
CustomerPing will “ping” you 24h a day, whenever clinical research coordinators complain about their pet peeve: They struggle to identify eligible patients efficiently.
Good for you because this is something that you can solve with automated Patient Matching Platform, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help clinical research coordinators to reach their goal: To streamline patient recruitment for clinical trials.

They will get to know, like and trust you. Eventually, they will buy your solution: Automated Patient Matching Platform.

Get your first customers now!

Pharmaceuticals Clinical ResearchAutomated Patient Matching Platform