How to get customers forGrant Management Software for Foundations

Where to find foundations in order to convert them to customers

The idea that helps Foundations

Foundations want to streamline grant application processes. However, they can't get it because they face inefficiencies in managing grant applications and evaluations.

Therefore, they need to use your solution, e.g. GrantEase.

Grant Management Software for Foundations : GrantEase is a user-friendly software platform that automates grant application processes, simplifies evaluation criteria, and provides real-time tracking of grant allocations, enabling Foundations to streamline their operations and focus on their philanthropic missions. Of course it is much better than the stuff from GrantPro, or FundFlow!

How to find Foundations

You can get insights about the pain points of foundations if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where foundations hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of foundations, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Grant Management Software for Foundations.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find foundations

To get started, edit the values in the following 3 input fields and click “Search foundations”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find foundations and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like foundations wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever foundations complain about their pet peeve: They face inefficiencies in managing grant applications and evaluations.
  • Good for you because this is something that you can solve with grant Management Software for Foundations, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help foundations to reach their goal: To streamline grant application processes.

They will get to know, like and trust you. Eventually, they will buy your solution: Grant Management Software for Foundations.

Nonprofit OrganizationsFoundationsGrant Management Software for Foundations

Related topics

Share this: