How to get customers forOnline Fundraising Platform for Animal Shelters
Where to find animal welfare advocates in order to convert them to customers
The idea that helps Animal Welfare Advocates
Animal Welfare Advocates want to efficiently raise funds for animal shelters. However, they can't get it because they struggle to reach a wider audience and receive donations.
Therefore, they need to use your solution, e.g. PawsRaiser.
Online Fundraising Platform for Animal Shelters : PawsRaiser is a comprehensive online platform that enables animal welfare advocates to easily create and promote fundraising campaigns for animal shelters. It provides tools for creating compelling donation appeals, reaching a larger audience through social media integration, and tracking donation progress in real-time. Of course it is much better than the stuff from GoFundMe, or Kickstarter!
How to find Animal Welfare Advocates
You can get insights about the pain points of animal welfare advocates if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where animal welfare advocates hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of animal welfare advocates, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Online Fundraising Platform for Animal Shelters.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find animal welfare advocates
To get started, edit the values in the following 3 input fields and click “Search animal welfare advocates”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find animal welfare advocates and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like animal welfare advocates wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever animal welfare advocates complain about their pet peeve: They struggle to reach a wider audience and receive donations.
- Good for you because this is something that you can solve with online Fundraising Platform for Animal Shelters, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help animal welfare advocates to reach their goal: To efficiently raise funds for animal shelters.
They will get to know, like and trust you. Eventually, they will buy your solution: Online Fundraising Platform for Animal Shelters.
Nonprofit OrganizationsAnimal WelfareOnline Fundraising Platform for Animal Shelters
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