How to get customers forCollaborative Film Project Management Software

Where to find filmmakers in order to convert them to customers

The idea that helps Filmmakers

Filmmakers want to easily collaborate on projects remotely. However, they can't get it because they struggle with version control and communication issues.

Therefore, they need to use your solution, e.g. FilmSync.

Collaborative Film Project Management Software : FilmSync is a cloud-based platform that allows filmmakers to securely collaborate, manage versions, and communicate effectively on film projects. Of course it is much better than the stuff from StudioBinder, or Frame.io!

How to find Filmmakers

You can get insights about the pain points of filmmakers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where filmmakers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of filmmakers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Collaborative Film Project Management Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find filmmakers

To get started, edit the values in the following 3 input fields and click “Search filmmakers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find filmmakers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like filmmakers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever filmmakers complain about their pet peeve: They struggle with version control and communication issues.
  • Good for you because this is something that you can solve with collaborative Film Project Management Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help filmmakers to reach their goal: To easily collaborate on projects remotely.

They will get to know, like and trust you. Eventually, they will buy your solution: Collaborative Film Project Management Software.


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