How to get customers forCollaborative Design Management Software
Where to find design agencies in order to convert them to customers
The idea that helps Design Agencies
Design Agencies want to streamline their creative workflow. However, they can't get it because they struggle to efficiently collaborate on design projects.
Therefore, they need to use your solution, e.g. DesignFlow.
Collaborative Design Management Software : DesignFlow is a cloud-based platform that enables design agencies to seamlessly collaborate on projects, share feedback, and track progress in real-time. Of course it is much better than the stuff from Figma, or InVision!
How to find Design Agencies
You can get insights about the pain points of design agencies if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where design agencies hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of design agencies, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Collaborative Design Management Software.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find design agencies
To get started, edit the values in the following 3 input fields and click “Search design agencies”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find design agencies and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like design agencies wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever design agencies complain about their pet peeve: They struggle to efficiently collaborate on design projects.
- Good for you because this is something that you can solve with collaborative Design Management Software, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help design agencies to reach their goal: To streamline their creative workflow.
They will get to know, like and trust you. Eventually, they will buy your solution: Collaborative Design Management Software.
Art and DesignAnimationCollaborative Design Management Software
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