How to get customers forRegulatory Compliance Monitoring Software

Where to find compliance officers in order to convert them to customers

The idea that helps Compliance Officers

Compliance Officers want to ensure legal compliance within their organization. However, they can't get it because they struggle with keeping up-to-date with changing regulations.

Therefore, they need to use your solution, e.g. ReguCheck.

Regulatory Compliance Monitoring Software : ReguCheck is a revolutionary software tool that continuously monitors and updates compliance regulations, helping Compliance Officers stay informed and ensure legal compliance within their organization. Of course it is much better than the stuff from NAVEX Global, or OneTrust!

How to find Compliance Officers

You can get insights about the pain points of compliance officers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

Find out where compliance officers hang out (Reddit, Mastodon, etc.)
Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
If you find recurring questions or pet peeves of compliance officers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
At the end of the blog post, invite them to use your solution: Regulatory Compliance Monitoring Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find compliance officers

To get started, edit the values in the following 3 input fields and click “Search compliance officers”.

This is what will happen

An AI will brainstorm 5 good search keyword phrases for you to find compliance officers and their pain points in online forums on the internet.
With one click, you can search for each keyword phrase right away.
CustomerPing will present the search results to you.
If you think that one of those results looks like compliance officers wrote it, you can create a “customer radar station” on the forum where the post came from.
You describe what makes a post relevant to your business.
CustomerPing will “ping” you 24h a day, whenever compliance officers complain about their pet peeve: They struggle with keeping up-to-date with changing regulations.
Good for you because this is something that you can solve with regulatory Compliance Monitoring Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help compliance officers to reach their goal: To ensure legal compliance within their organization.

They will get to know, like and trust you. Eventually, they will buy your solution: Regulatory Compliance Monitoring Software.

Get your first customers now!

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