How to get customers forResearchIQ: AI-Powered Legal Research Platform

Where to find legal analysts and researchers in order to convert them to customers

The idea that helps Legal analysts and researchers

Legal analysts and researchers want to conduct in-depth legal research quickly and accurately. However, they can't get it because they face challenges in finding relevant and up-to-date legal information.

Therefore, they need to use your solution, e.g. ResearchIQ.

ResearchIQ: AI-Powered Legal Research Platform : ResearchIQ is an AI-powered legal research platform that leverages machine learning algorithms to analyze and retrieve relevant legal information from a vast database of legal documents, enabling legal analysts and researchers to conduct in-depth research quickly and accurately. Of course it is much better than the stuff from Westlaw, or LexisNexis!

How to find Legal analysts and researchers

You can get insights about the pain points of legal analysts and researchers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where legal analysts and researchers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of legal analysts and researchers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: ResearchIQ: AI-Powered Legal Research Platform.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find legal analysts and researchers

To get started, edit the values in the following 3 input fields and click “Search legal analysts and researchers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find legal analysts and researchers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like legal analysts and researchers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever legal analysts and researchers complain about their pet peeve: They face challenges in finding relevant and up-to-date legal information.
  • Good for you because this is something that you can solve with researchIQ: AI-Powered Legal Research Platform, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help legal analysts and researchers to reach their goal: To conduct in-depth legal research quickly and accurately.

They will get to know, like and trust you. Eventually, they will buy your solution: ResearchIQ: AI-Powered Legal Research Platform.


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