How to get customers forAutomated Legal Document Assembly Software

Where to find legal support staff in order to convert them to customers

The idea that helps Legal Support Staff

Legal Support Staff want to automate routine document creation tasks. However, they can't get it because they struggle with manual and time-consuming document assembly processes.

Therefore, they need to use your solution, e.g. AutoDraft.

Automated Legal Document Assembly Software : Efficient document automation tool that simplifies the creation of legal documents by automating repetitive drafting tasks. Of course it is much better than the stuff from ContractExpress, or HotDocs!

How to find Legal Support Staff

You can get insights about the pain points of legal support staff if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where legal support staff hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of legal support staff, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Automated Legal Document Assembly Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find legal support staff

To get started, edit the values in the following 3 input fields and click “Search legal support staff”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find legal support staff and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like legal support staff wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever legal support staff complain about their pet peeve: They struggle with manual and time-consuming document assembly processes.
  • Good for you because this is something that you can solve with automated Legal Document Assembly Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help legal support staff to reach their goal: To automate routine document creation tasks.

They will get to know, like and trust you. Eventually, they will buy your solution: Automated Legal Document Assembly Software.


Legal TechLegal Document AutomationAutomated Legal Document Assembly Software

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