How to get customers forClient Relationship Management Software for Law Firms

Where to find law firm partners in order to convert them to customers

The idea that helps Law Firm Partners

Law Firm Partners want to improve client acquisition and retention. However, they can't get it because they struggle to track client relationships and identify opportunities for business development.

Therefore, they need to use your solution, e.g. ClientFlow CRM.

Client Relationship Management Software for Law Firms : An advanced CRM system tailored for law firms to track client interactions, manage leads, and automate client communication. Of course it is much better than the stuff from Clio Grow, or Salesforce Legal!

How to find Law Firm Partners

You can get insights about the pain points of law firm partners if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where law firm partners hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of law firm partners, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Client Relationship Management Software for Law Firms.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find law firm partners

To get started, edit the values in the following 3 input fields and click “Search law firm partners”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find law firm partners and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like law firm partners wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever law firm partners complain about their pet peeve: They struggle to track client relationships and identify opportunities for business development.
  • Good for you because this is something that you can solve with client Relationship Management Software for Law Firms, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help law firm partners to reach their goal: To improve client acquisition and retention.

They will get to know, like and trust you. Eventually, they will buy your solution: Client Relationship Management Software for Law Firms.


Legal ServicesLaw FirmsClient Relationship Management Software for Law Firms

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