How to get customers forSensor Calibration Software

Where to find iot sensor engineers in order to convert them to customers

The idea that helps IoT sensor engineers

IoT sensor engineers want to improve sensor accuracy. However, they can't get it because they face challenges with calibrating sensors for precise measurements.

Therefore, they need to use your solution, e.g. CalibraSense.

Sensor Calibration Software : CalibraSense offers sensor engineers a solution to improve sensor accuracy by simplifying the calibration process for precise measurements. Of course it is much better than the stuff from PrecisionSensors, or SensorLogic!

How to find IoT sensor engineers

You can get insights about the pain points of iot sensor engineers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

Find out where iot sensor engineers hang out (Reddit, Mastodon, etc.)
Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
If you find recurring questions or pet peeves of iot sensor engineers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
At the end of the blog post, invite them to use your solution: Sensor Calibration Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find iot sensor engineers

To get started, edit the values in the following 3 input fields and click “Search iot sensor engineers”.

This is what will happen

An AI will brainstorm 5 good search keyword phrases for you to find iot sensor engineers and their pain points in online forums on the internet.
With one click, you can search for each keyword phrase right away.
CustomerPing will present the search results to you.
If you think that one of those results looks like iot sensor engineers wrote it, you can create a “customer radar station” on the forum where the post came from.
You describe what makes a post relevant to your business.
CustomerPing will “ping” you 24h a day, whenever iot sensor engineers complain about their pet peeve: They face challenges with calibrating sensors for precise measurements.
Good for you because this is something that you can solve with sensor Calibration Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help iot sensor engineers to reach their goal: To improve sensor accuracy.

They will get to know, like and trust you. Eventually, they will buy your solution: Sensor Calibration Software.

Get your first customers now!

Internet of Things (IoT)IoT SensorsSensor Calibration Software