How to get customers forIntegrated Insurance Marketplace Platform
Where to find insurance providers in order to convert them to customers
The idea that helps Insurance providers
Insurance providers want to expand their reach and offerings by accessing a wider network of insurance products and services. However, they can't get it because they struggle to find a centralized platform to connect with various insurance marketplaces and explore new opportunities.
Therefore, they need to use your solution, e.g. MarketConnect.
Integrated Insurance Marketplace Platform : MarketConnect is a platform that enables insurance providers to expand their reach and offerings by connecting with various insurance marketplaces, allowing them to explore new opportunities and access a wider network of insurance products and services. Of course it is much better than the stuff from Insurance Aggregators, or Digital Marketplaces!
How to find Insurance providers
You can get insights about the pain points of insurance providers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where insurance providers hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of insurance providers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Integrated Insurance Marketplace Platform.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find insurance providers
To get started, edit the values in the following 3 input fields and click “Search insurance providers”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find insurance providers and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like insurance providers wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever insurance providers complain about their pet peeve: They struggle to find a centralized platform to connect with various insurance marketplaces and explore new opportunities.
- Good for you because this is something that you can solve with integrated Insurance Marketplace Platform, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help insurance providers to reach their goal: To expand their reach and offerings by accessing a wider network of insurance products and services.
They will get to know, like and trust you. Eventually, they will buy your solution: Integrated Insurance Marketplace Platform.
Insurance Tech (Insurtech)Insurance MarketplacesIntegrated Insurance Marketplace Platform
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