How to get customers forComprehensive Digital Transformation Platform
Where to find digital transformation managers in order to convert them to customers
The idea that helps Digital Transformation Managers
Digital Transformation Managers want to streamline and enhance their company's digital initiatives. However, they can't get it because they struggle to find a comprehensive software solution that integrates all aspects of digital transformation.
Therefore, they need to use your solution, e.g. TransformX.
Comprehensive Digital Transformation Platform : TransformX is an all-in-one platform that helps companies streamline and enhance their digital initiatives by integrating various aspects of digital transformation such as automation, cloud services, data analytics, and cybersecurity. Of course it is much better than the stuff from DigitalTrans, or TransformPlus!
How to find Digital Transformation Managers
You can get insights about the pain points of digital transformation managers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where digital transformation managers hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of digital transformation managers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Comprehensive Digital Transformation Platform.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find digital transformation managers
To get started, edit the values in the following 3 input fields and click “Search digital transformation managers”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find digital transformation managers and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like digital transformation managers wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever digital transformation managers complain about their pet peeve: They struggle to find a comprehensive software solution that integrates all aspects of digital transformation.
- Good for you because this is something that you can solve with comprehensive Digital Transformation Platform, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help digital transformation managers to reach their goal: To streamline and enhance their company's digital initiatives.
They will get to know, like and trust you. Eventually, they will buy your solution: Comprehensive Digital Transformation Platform.
Information TechnologyDigital Transformation ServicesComprehensive Digital Transformation Platform
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