How to get customers forPlayCapture: Capture and Share Your Epic Gaming Moments
Where to find video gamers in order to convert them to customers
The idea that helps Video Gamers
Video Gamers want to easily capture and share memorable gaming moments with others. However, they can't get it because they struggle to find a user-friendly tool that allows them to capture and edit gameplay footage with ease.
Therefore, they need to use your solution, e.g. PlayCapture.
PlayCapture: Capture and Share Your Epic Gaming Moments : PlayCapture is a simple yet powerful tool that lets video gamers easily capture, edit, and share their most memorable gaming moments with friends and the gaming community. Of course it is much better than the stuff from NVIDIA ShadowPlay, or AMD ReLive!
How to find Video Gamers
You can get insights about the pain points of video gamers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where video gamers hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of video gamers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: PlayCapture: Capture and Share Your Epic Gaming Moments.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find video gamers
To get started, edit the values in the following 3 input fields and click “Search video gamers”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find video gamers and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like video gamers wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever video gamers complain about their pet peeve: They struggle to find a user-friendly tool that allows them to capture and edit gameplay footage with ease.
- Good for you because this is something that you can solve with playCapture: Capture and Share Your Epic Gaming Moments, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help video gamers to reach their goal: To easily capture and share memorable gaming moments with others.
They will get to know, like and trust you. Eventually, they will buy your solution: PlayCapture: Capture and Share Your Epic Gaming Moments.
GamingVideo GamesPlayCapture: Capture and Share Your Epic Gaming Moments
Share this: