How to get customers forGameGuide: Your Ultimate Source for Video Game Walkthroughs
Where to find video gamers in order to convert them to customers
The idea that helps Video Gamers
Video Gamers want to easily discover and access a library of video game walkthroughs and tutorials. However, they can't get it because they struggle to find comprehensive and up-to-date video game guides online.
Therefore, they need to use your solution, e.g. GameGuide.
GameGuide: Your Ultimate Source for Video Game Walkthroughs : GameGuide is a video game guide platform that offers a comprehensive library of walkthroughs, tutorials, tips, and tricks for a wide range of video games. It provides user-generated content and professional guides to help video gamers succeed in their favorite games. Of course it is much better than the stuff from IGN Guides, GameFAQs, or YouTube walkthrough channels!
How to find Video Gamers
You can get insights about the pain points of video gamers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where video gamers hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of video gamers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: GameGuide: Your Ultimate Source for Video Game Walkthroughs.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find video gamers
To get started, edit the values in the following 3 input fields and click “Search video gamers”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find video gamers and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like video gamers wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever video gamers complain about their pet peeve: They struggle to find comprehensive and up-to-date video game guides online.
- Good for you because this is something that you can solve with gameGuide: Your Ultimate Source for Video Game Walkthroughs, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help video gamers to reach their goal: To easily discover and access a library of video game walkthroughs and tutorials.
They will get to know, like and trust you. Eventually, they will buy your solution: GameGuide: Your Ultimate Source for Video Game Walkthroughs.
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