How to get customers forGaming Event Management Software

Where to find gaming events organizers in order to convert them to customers

The idea that helps Gaming Events Organizers

Gaming Events Organizers want to host successful and engaging gaming events. However, they can't get it because they struggle with event planning and attendee management.

Therefore, they need to use your solution, e.g. EventHero.

Gaming Event Management Software : EventHero is an all-in-one event management software specifically designed for gaming events. It helps organizers with planning, ticketing, scheduling, and attendee engagement to ensure successful and seamless events. Of course it is much better than the stuff from Eventbrite, or Cvent!

How to find Gaming Events Organizers

You can get insights about the pain points of gaming events organizers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where gaming events organizers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of gaming events organizers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Gaming Event Management Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find gaming events organizers

To get started, edit the values in the following 3 input fields and click “Search gaming events organizers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find gaming events organizers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like gaming events organizers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever gaming events organizers complain about their pet peeve: They struggle with event planning and attendee management.
  • Good for you because this is something that you can solve with gaming Event Management Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help gaming events organizers to reach their goal: To host successful and engaging gaming events.

They will get to know, like and trust you. Eventually, they will buy your solution: Gaming Event Management Software.


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