How to get customers forPersonalized Meal Planning App

Where to find health-conscious consumers in order to convert them to customers

The idea that helps Health-conscious Consumers

Health-conscious Consumers want to maintain a healthy diet. However, they can't get it because they struggle to plan and prepare nutritious meals daily.

Therefore, they need to use your solution, e.g. NutriPlanner.

Personalized Meal Planning App : NutriPlanner is an AI-powered app that creates personalized meal plans based on individual health goals and dietary preferences. It helps health-conscious consumers plan and prepare nutritious meals easily. Of course it is much better than the stuff from MealMixer, or Diet Master!

How to find Health-conscious Consumers

You can get insights about the pain points of health-conscious consumers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where health-conscious consumers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of health-conscious consumers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Personalized Meal Planning App.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find health-conscious consumers

To get started, edit the values in the following 3 input fields and click “Search health-conscious consumers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find health-conscious consumers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like health-conscious consumers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever health-conscious consumers complain about their pet peeve: They struggle to plan and prepare nutritious meals daily.
  • Good for you because this is something that you can solve with personalized Meal Planning App, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help health-conscious consumers to reach their goal: To maintain a healthy diet.

They will get to know, like and trust you. Eventually, they will buy your solution: Personalized Meal Planning App.

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