How to get customers forMeal Kit Optimization App

Where to find meal kit subscribers in order to convert them to customers

The idea that helps Meal Kit Subscribers

Meal Kit Subscribers want to reduce food waste and make the most of their meal kits. However, they can't get it because they struggle with meal planning and ingredient utilization.

Therefore, they need to use your solution, e.g. MealMaster.

Meal Kit Optimization App : MealMaster is a meal kit optimization app that helps subscribers reduce food waste by generating personalized meal plans based on available ingredients, preferences, and dietary restrictions, maximizing the utilization of meal kit contents and enhancing the overall meal kit experience. Of course it is much better than the stuff from KitFusion, or MealPlannerPro!

How to find Meal Kit Subscribers

You can get insights about the pain points of meal kit subscribers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where meal kit subscribers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of meal kit subscribers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Meal Kit Optimization App.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find meal kit subscribers

To get started, edit the values in the following 3 input fields and click “Search meal kit subscribers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find meal kit subscribers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like meal kit subscribers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever meal kit subscribers complain about their pet peeve: They struggle with meal planning and ingredient utilization.
  • Good for you because this is something that you can solve with meal Kit Optimization App, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help meal kit subscribers to reach their goal: To reduce food waste and make the most of their meal kits.

They will get to know, like and trust you. Eventually, they will buy your solution: Meal Kit Optimization App.


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