How to get customers forProduction Waste Reduction Software

Where to find food manufacturers in order to convert them to customers

The idea that helps Food manufacturers

Food manufacturers want to reduce food waste in their production processes. However, they can't get it because they struggle to identify the root causes of food waste in their operations.

Therefore, they need to use your solution, e.g. WasteX.

Production Waste Reduction Software : WasteX is an innovative software solution that utilizes machine learning algorithms to analyze production processes, identify root causes of food waste, and provide actionable insights to help food manufacturers minimize waste and improve efficiency. Of course it is much better than the stuff from WasteZero, or EcoSave!

How to find Food manufacturers

You can get insights about the pain points of food manufacturers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where food manufacturers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of food manufacturers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Production Waste Reduction Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find food manufacturers

To get started, edit the values in the following 3 input fields and click “Search food manufacturers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find food manufacturers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like food manufacturers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever food manufacturers complain about their pet peeve: They struggle to identify the root causes of food waste in their operations.
  • Good for you because this is something that you can solve with production Waste Reduction Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help food manufacturers to reach their goal: To reduce food waste in their production processes.

They will get to know, like and trust you. Eventually, they will buy your solution: Production Waste Reduction Software.


Food TechFood Waste Reduction TechProduction Waste Reduction Software

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