How to get customers forAI-Powered Credit Assessment Tool

Where to find lenders in order to convert them to customers

The idea that helps Lenders

Lenders want to increase loan approval rates. However, they can't get it because they have difficulties in assessing the creditworthiness of borrowers.

Therefore, they need to use your solution, e.g. CreditIQ.

AI-Powered Credit Assessment Tool : An innovative tool that leverages artificial intelligence to analyze borrower data and provide accurate credit risk assessments, leading to higher loan approval rates. Of course it is much better than the stuff from CreditWise, or LoanLogic!

How to find Lenders

You can get insights about the pain points of lenders if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where lenders hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of lenders, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: AI-Powered Credit Assessment Tool.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find lenders

To get started, edit the values in the following 3 input fields and click “Search lenders”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find lenders and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like lenders wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever lenders complain about their pet peeve: They have difficulties in assessing the creditworthiness of borrowers.
  • Good for you because this is something that you can solve with aI-Powered Credit Assessment Tool, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help lenders to reach their goal: To increase loan approval rates.

They will get to know, like and trust you. Eventually, they will buy your solution: AI-Powered Credit Assessment Tool.

FintechLendingAI-Powered Credit Assessment Tool

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