How to get customers forDeal Pipeline Management Software for Private Equity
Where to find private equity firms in order to convert them to customers
The idea that helps Private Equity Firms
Private Equity Firms want to efficiently manage deal pipelines. However, they can't get it because they struggle with tracking, analyzing, and prioritizing deal opportunities.
Therefore, they need to use your solution, e.g. DealFlow Manager.
Deal Pipeline Management Software for Private Equity : DealFlow Manager is a sophisticated tool that helps private equity firms track, analyze, and prioritize deal opportunities to make informed investment decisions. Of course it is much better than the stuff from InsightSquared, or Bain Capital's DealCloud!
How to find Private Equity Firms
You can get insights about the pain points of private equity firms if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where private equity firms hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of private equity firms, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Deal Pipeline Management Software for Private Equity.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find private equity firms
To get started, edit the values in the following 3 input fields and click “Search private equity firms”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find private equity firms and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like private equity firms wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever private equity firms complain about their pet peeve: They struggle with tracking, analyzing, and prioritizing deal opportunities.
- Good for you because this is something that you can solve with deal Pipeline Management Software for Private Equity, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help private equity firms to reach their goal: To efficiently manage deal pipelines.
They will get to know, like and trust you. Eventually, they will buy your solution: Deal Pipeline Management Software for Private Equity.
FinancePrivate EquityDeal Pipeline Management Software for Private Equity
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