How to get customers forSustainable Fashion Brand Launch Platform

Where to find fashion entrepreneurs in order to convert them to customers

The idea that helps Fashion entrepreneurs

Fashion entrepreneurs want to launch a sustainable fashion brand. However, they can't get it because they struggle with sourcing eco-friendly materials and understanding sustainable production processes.

Therefore, they need to use your solution, e.g. EcoBrand Builder.

Sustainable Fashion Brand Launch Platform : An all-in-one platform that guides fashion entrepreneurs through the process of creating and launching a sustainable fashion brand, offering resources, mentorship, and connections to eco-conscious suppliers. Of course it is much better than the stuff from Greenspring, or SustainaBuild!

How to find Fashion entrepreneurs

You can get insights about the pain points of fashion entrepreneurs if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where fashion entrepreneurs hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of fashion entrepreneurs, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Sustainable Fashion Brand Launch Platform.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find fashion entrepreneurs

To get started, edit the values in the following 3 input fields and click “Search fashion entrepreneurs”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find fashion entrepreneurs and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like fashion entrepreneurs wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever fashion entrepreneurs complain about their pet peeve: They struggle with sourcing eco-friendly materials and understanding sustainable production processes.
  • Good for you because this is something that you can solve with sustainable Fashion Brand Launch Platform, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help fashion entrepreneurs to reach their goal: To launch a sustainable fashion brand.

They will get to know, like and trust you. Eventually, they will buy your solution: Sustainable Fashion Brand Launch Platform.


Fashion TechSupply Chain ManagementSustainable Fashion Brand Launch Platform

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