How to get customers forWearTech Prototyping Software

Where to find fashion designers in order to convert them to customers

The idea that helps Fashion Designers

Fashion Designers want to seamlessly integrate wearable technology into their designs. However, they can't get it because they struggle with finding user-friendly tools to prototype and test wearables.

Therefore, they need to use your solution, e.g. WearTech Prototyper.

WearTech Prototyping Software : An intuitive software solution that allows fashion designers to easily prototype and test wearable technology in their designs. Of course it is much better than the stuff from TechWear Innovator, or Wearable Design Studio!

How to find Fashion Designers

You can get insights about the pain points of fashion designers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where fashion designers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of fashion designers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: WearTech Prototyping Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find fashion designers

To get started, edit the values in the following 3 input fields and click “Search fashion designers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find fashion designers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like fashion designers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever fashion designers complain about their pet peeve: They struggle with finding user-friendly tools to prototype and test wearables.
  • Good for you because this is something that you can solve with wearTech Prototyping Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help fashion designers to reach their goal: To seamlessly integrate wearable technology into their designs.

They will get to know, like and trust you. Eventually, they will buy your solution: WearTech Prototyping Software.


Fashion TechFashion WearablesWearTech Prototyping Software

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