How to get customers forPersonalized Fashion Marketplace for Unique Finds

Where to find fashion buyers in order to convert them to customers

The idea that helps Fashion Buyers

Fashion Buyers want to discover and purchase unique fashion items. However, they can't get it because they struggle to find curated collections of fashion products from various designers and brands.

Therefore, they need to use your solution, e.g. StyleCuration.

Personalized Fashion Marketplace for Unique Finds : StyleCuration is a personalized fashion marketplace platform that connects fashion buyers with curated collections of unique and stylish products from a diverse range of designers and brands, making it easier for them to discover and purchase one-of-a-kind items. Of course it is much better than the stuff from Farfetch, or Moda Operandi!

How to find Fashion Buyers

You can get insights about the pain points of fashion buyers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

Find out where fashion buyers hang out (Reddit, Mastodon, etc.)
Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
If you find recurring questions or pet peeves of fashion buyers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
At the end of the blog post, invite them to use your solution: Personalized Fashion Marketplace for Unique Finds.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find fashion buyers

To get started, edit the values in the following 3 input fields and click “Search fashion buyers”.

This is what will happen

An AI will brainstorm 5 good search keyword phrases for you to find fashion buyers and their pain points in online forums on the internet.
With one click, you can search for each keyword phrase right away.
CustomerPing will present the search results to you.
If you think that one of those results looks like fashion buyers wrote it, you can create a “customer radar station” on the forum where the post came from.
You describe what makes a post relevant to your business.
CustomerPing will “ping” you 24h a day, whenever fashion buyers complain about their pet peeve: They struggle to find curated collections of fashion products from various designers and brands.
Good for you because this is something that you can solve with personalized Fashion Marketplace for Unique Finds, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help fashion buyers to reach their goal: To discover and purchase unique fashion items.

They will get to know, like and trust you. Eventually, they will buy your solution: Personalized Fashion Marketplace for Unique Finds.

Get your first customers now!

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