How to get customers forSustainable Engineering Software
Where to find environmental engineers in order to convert them to customers
The idea that helps Environmental Engineers
Environmental Engineers want to streamline the design and implementation of environmentally-friendly projects. However, they can't get it because they struggle to incorporate sustainability factors into their engineering plans.
Therefore, they need to use your solution, e.g. EcoEngineer.
Sustainable Engineering Software : EcoEngineer is a revolutionary software solution that helps environmental engineers seamlessly integrate sustainability principles into their project designs. It offers real-time feedback on environmental impact, resource efficiency, and compliance with green building standards. Of course it is much better than the stuff from Sustainabuild, or GreenWorks CAD!
How to find Environmental Engineers
You can get insights about the pain points of environmental engineers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where environmental engineers hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of environmental engineers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Sustainable Engineering Software.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find environmental engineers
To get started, edit the values in the following 3 input fields and click “Search environmental engineers”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find environmental engineers and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like environmental engineers wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever environmental engineers complain about their pet peeve: They struggle to incorporate sustainability factors into their engineering plans.
- Good for you because this is something that you can solve with sustainable Engineering Software, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help environmental engineers to reach their goal: To streamline the design and implementation of environmentally-friendly projects.
They will get to know, like and trust you. Eventually, they will buy your solution: Sustainable Engineering Software.
Environmental ServicesEnvironmental EngineeringSustainable Engineering Software
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