How to get customers forPerfomax: Performing Arts Management Software

Where to find performing arts organizations in order to convert them to customers

The idea that helps Performing Arts Organizations

Performing Arts Organizations want to effectively manage performances and audience outreach. However, they can't get it because they struggle with ticket sales, event promotion, and audience engagement strategies.

Therefore, they need to use your solution, e.g. Perfomax.

Perfomax: Performing Arts Management Software : Perfomax is a performing arts management software that offers features for ticket sales, event promotion, and audience engagement strategies. By providing a comprehensive platform for managing performances, Perfomax helps performing arts organizations optimize their operations and increase audience outreach. Of course it is much better than the stuff from PatronManager, or Tessitura Network!

How to find Performing Arts Organizations

You can get insights about the pain points of performing arts organizations if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where performing arts organizations hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of performing arts organizations, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: Perfomax: Performing Arts Management Software.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find performing arts organizations

To get started, edit the values in the following 3 input fields and click “Search performing arts organizations”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find performing arts organizations and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like performing arts organizations wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever performing arts organizations complain about their pet peeve: They struggle with ticket sales, event promotion, and audience engagement strategies.
  • Good for you because this is something that you can solve with perfomax: Performing Arts Management Software, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help performing arts organizations to reach their goal: To effectively manage performances and audience outreach.

They will get to know, like and trust you. Eventually, they will buy your solution: Perfomax: Performing Arts Management Software.


EntertainmentPerforming ArtsPerfomax: Performing Arts Management Software

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