How to get customers forTrackHarmony: Music Production Collaboration Tool

Where to find music producers in order to convert them to customers

The idea that helps Music producers

Music producers want to efficiently collaborate with artists and manage music production projects. However, they can't get it because they struggle to keep track of multiple versions of tracks and feedback from artists.

Therefore, they need to use your solution, e.g. TrackHarmony.

TrackHarmony: Music Production Collaboration Tool : TrackHarmony is a groundbreaking software platform that empowers music producers to seamlessly collaborate with artists, organize multiple versions of tracks, and track feedback in real-time. Say goodbye to version control issues and communication gaps with TrackHarmony. Of course it is much better than the stuff from Splice, or Avid Pro Tools!

How to find Music producers

You can get insights about the pain points of music producers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where music producers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of music producers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: TrackHarmony: Music Production Collaboration Tool.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find music producers

To get started, edit the values in the following 3 input fields and click “Search music producers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find music producers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like music producers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever music producers complain about their pet peeve: They struggle to keep track of multiple versions of tracks and feedback from artists.
  • Good for you because this is something that you can solve with trackHarmony: Music Production Collaboration Tool, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help music producers to reach their goal: To efficiently collaborate with artists and manage music production projects.

They will get to know, like and trust you. Eventually, they will buy your solution: TrackHarmony: Music Production Collaboration Tool.


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