How to get customers forPredictive Maintenance Software for Natural Gas Utilities

Where to find natural gas utility managers in order to convert them to customers

The idea that helps Natural Gas Utility Managers

Natural Gas Utility Managers want to reduce maintenance costs. However, they can't get it because they have difficulty predicting equipment failures.

Therefore, they need to use your solution, e.g. PredictGas.

Predictive Maintenance Software for Natural Gas Utilities : PredictGas uses predictive analytics to forecast equipment failures, allowing utility managers to proactively reduce maintenance costs. Of course it is much better than the stuff from GasGuard, or MaintainEdge!

How to find Natural Gas Utility Managers

You can get insights about the pain points of natural gas utility managers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

Find out where natural gas utility managers hang out (Reddit, Mastodon, etc.)
Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
If you find recurring questions or pet peeves of natural gas utility managers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
At the end of the blog post, invite them to use your solution: Predictive Maintenance Software for Natural Gas Utilities.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find natural gas utility managers

To get started, edit the values in the following 3 input fields and click “Search natural gas utility managers”.

This is what will happen

An AI will brainstorm 5 good search keyword phrases for you to find natural gas utility managers and their pain points in online forums on the internet.
With one click, you can search for each keyword phrase right away.
CustomerPing will present the search results to you.
If you think that one of those results looks like natural gas utility managers wrote it, you can create a “customer radar station” on the forum where the post came from.
You describe what makes a post relevant to your business.
CustomerPing will “ping” you 24h a day, whenever natural gas utility managers complain about their pet peeve: They have difficulty predicting equipment failures.
Good for you because this is something that you can solve with predictive Maintenance Software for Natural Gas Utilities, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help natural gas utility managers to reach their goal: To reduce maintenance costs.

They will get to know, like and trust you. Eventually, they will buy your solution: Predictive Maintenance Software for Natural Gas Utilities.

Get your first customers now!

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