How to get customers forEnerConnect
Where to find power plant engineers in order to convert them to customers
The idea that helps Power Plant Engineers
Power Plant Engineers want to enhance efficiency in electric power generation and transmission. However, they can't get it because they face challenges in integrating renewable energy sources into the existing power grid.
Therefore, they need to use your solution, e.g. PowerGrid Optimizer.
EnerConnect : EnerConnect is a sophisticated software product that streamlines the integration of renewable energy sources into the power grid, allowing power plant engineers to enhance efficiency in electric power generation and transmission. Of course it is much better than the stuff from GridGenius, or RenewableTech Solutions!
How to find Power Plant Engineers
You can get insights about the pain points of power plant engineers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where power plant engineers hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of power plant engineers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: EnerConnect.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find power plant engineers
To get started, edit the values in the following 3 input fields and click “Search power plant engineers”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find power plant engineers and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like power plant engineers wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever power plant engineers complain about their pet peeve: They face challenges in integrating renewable energy sources into the existing power grid.
- Good for you because this is something that you can solve with enerConnect, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help power plant engineers to reach their goal: To enhance efficiency in electric power generation and transmission.
They will get to know, like and trust you. Eventually, they will buy your solution: EnerConnect.
EnergyElectric Power Generation and TransmissionEnerConnect
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