How to get customers forSmartTest Prep Coach - Test Preparation Software
Where to find test prep students in order to convert them to customers
The idea that helps Test Prep Students
Test Prep Students want to improve their test scores and performance. However, they can't get it because they struggle to identify weak areas and access targeted practice resources.
Therefore, they need to use your solution, e.g. SmartTest Prep Coach.
SmartTest Prep Coach - Test Preparation Software : The SmartTest Prep Coach is an intelligent test preparation software that analyzes test performance, identifies weak areas, and provides targeted practice resources to help students improve their scores. Of course it is much better than the stuff from Kaplan Test Prep, or Princeton Review!
How to find Test Prep Students
You can get insights about the pain points of test prep students if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where test prep students hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of test prep students, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: SmartTest Prep Coach - Test Preparation Software.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find test prep students
To get started, edit the values in the following 3 input fields and click “Search test prep students”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find test prep students and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like test prep students wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever test prep students complain about their pet peeve: They struggle to identify weak areas and access targeted practice resources.
- Good for you because this is something that you can solve with smartTest Prep Coach - Test Preparation Software, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help test prep students to reach their goal: To improve their test scores and performance.
They will get to know, like and trust you. Eventually, they will buy your solution: SmartTest Prep Coach - Test Preparation Software.
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