How to get customers forCurriculum Development Platform
Where to find curriculum developers in order to convert them to customers
The idea that helps Curriculum Developers
Curriculum Developers want to create dynamic and relevant educational content. However, they can't get it because they struggle to keep up with evolving curriculum standards and trends.
Therefore, they need to use your solution, e.g. CurricuSync.
Curriculum Development Platform : CurricuSync is a cutting-edge platform that helps curriculum developers stay up-to-date with the latest educational standards and trends. It offers collaborative tools, content libraries, and curriculum mapping features to streamline the content creation process. Of course it is much better than the stuff from Curriculum Associates, Pearson Education, or McGraw-Hill Education!
How to find Curriculum Developers
You can get insights about the pain points of curriculum developers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where curriculum developers hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of curriculum developers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Curriculum Development Platform.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find curriculum developers
To get started, edit the values in the following 3 input fields and click “Search curriculum developers”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find curriculum developers and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like curriculum developers wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever curriculum developers complain about their pet peeve: They struggle to keep up with evolving curriculum standards and trends.
- Good for you because this is something that you can solve with curriculum Development Platform, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help curriculum developers to reach their goal: To create dynamic and relevant educational content.
They will get to know, like and trust you. Eventually, they will buy your solution: Curriculum Development Platform.
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