How to get customers forTech Solutions Integration Platform
Where to find educational technology coordinators in order to convert them to customers
The idea that helps Educational Technology Coordinators
Educational Technology Coordinators want to implement innovative tech solutions in classrooms. However, they can't get it because they are overwhelmed by the variety of educational technology options available.
Therefore, they need to use your solution, e.g. EduInnovate.
Tech Solutions Integration Platform : EduInnovate is a comprehensive platform that assists educational technology coordinators in selecting, integrating, and managing innovative tech solutions in classrooms by providing expert recommendations and implementation support. Of course it is much better than the stuff from Edmodo, or Schoology!
How to find Educational Technology Coordinators
You can get insights about the pain points of educational technology coordinators if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where educational technology coordinators hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of educational technology coordinators, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Tech Solutions Integration Platform.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find educational technology coordinators
To get started, edit the values in the following 3 input fields and click “Search educational technology coordinators”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find educational technology coordinators and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like educational technology coordinators wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever educational technology coordinators complain about their pet peeve: They are overwhelmed by the variety of educational technology options available.
- Good for you because this is something that you can solve with tech Solutions Integration Platform, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help educational technology coordinators to reach their goal: To implement innovative tech solutions in classrooms.
They will get to know, like and trust you. Eventually, they will buy your solution: Tech Solutions Integration Platform.
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