How to get customers forTool Fusion
Where to find teachers using tech tools in order to convert them to customers
The idea that helps Teachers using Tech Tools
Teachers using Tech Tools want to seamlessly integrate various educational apps and platforms into their lessons. However, they can't get it because they face compatibility issues and spend too much time switching between different tools.
Therefore, they need to use your solution, e.g. Educational App Integrator.
Tool Fusion : An integration software that connects different educational tools and automates workflows for teachers. Of course it is much better than the stuff from Clever, or ClassLink!
How to find Teachers using Tech Tools
You can get insights about the pain points of teachers using tech tools if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where teachers using tech tools hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of teachers using tech tools, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Tool Fusion.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find teachers using tech tools
To get started, edit the values in the following 3 input fields and click “Search teachers using tech tools”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find teachers using tech tools and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like teachers using tech tools wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever teachers using tech tools complain about their pet peeve: They face compatibility issues and spend too much time switching between different tools.
- Good for you because this is something that you can solve with tool Fusion, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help teachers using tech tools to reach their goal: To seamlessly integrate various educational apps and platforms into their lessons.
They will get to know, like and trust you. Eventually, they will buy your solution: Tool Fusion.
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