How to get customers forSellerTrack: Real-time Seller Performance Monitoring for Marketplace Platforms

Where to find marketplace platform managers in order to convert them to customers

The idea that helps Marketplace Platform Managers

Marketplace Platform Managers want to enhance seller performance metrics. However, they can't get it because they struggle to track seller performance in real-time.

Therefore, they need to use your solution, e.g. SellerTrack.

SellerTrack: Real-time Seller Performance Monitoring for Marketplace Platforms : SellerTrack is a software tool that enables marketplace platform managers to monitor seller performance metrics in real-time, empowering them to enhance seller efficiency and customer satisfaction. Of course it is much better than the stuff from Salesforce Commerce Cloud, ChannelAdvisor, or Mirakl!

How to find Marketplace Platform Managers

You can get insights about the pain points of marketplace platform managers if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where marketplace platform managers hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of marketplace platform managers, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: SellerTrack: Real-time Seller Performance Monitoring for Marketplace Platforms.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find marketplace platform managers

To get started, edit the values in the following 3 input fields and click “Search marketplace platform managers”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find marketplace platform managers and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like marketplace platform managers wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever marketplace platform managers complain about their pet peeve: They struggle to track seller performance in real-time.
  • Good for you because this is something that you can solve with sellerTrack: Real-time Seller Performance Monitoring for Marketplace Platforms, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help marketplace platform managers to reach their goal: To enhance seller performance metrics.

They will get to know, like and trust you. Eventually, they will buy your solution: SellerTrack: Real-time Seller Performance Monitoring for Marketplace Platforms.


E-commerceMarketplace PlatformsSellerTrack: Real-time Seller Performance Monitoring for Marketplace Platforms

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