How to get customers forE-commerce Platform Builder

Where to find e-commerce entrepreneurs in order to convert them to customers

The idea that helps E-commerce entrepreneurs

E-commerce entrepreneurs want to build their own online store. However, they can't get it because they struggle with the technical aspects of setting up an e-commerce platform.

Therefore, they need to use your solution, e.g. StoreGenius.

E-commerce Platform Builder : StoreGenius is an intuitive platform that allows e-commerce entrepreneurs to easily create their own online store without the need for technical expertise. Of course it is much better than the stuff from Shopify, WooCommerce, or BigCommerce!

How to find E-commerce entrepreneurs

You can get insights about the pain points of e-commerce entrepreneurs if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.

The process, step by step

One process that we can totally recommend is this:

  • Find out where e-commerce entrepreneurs hang out (Reddit, Mastodon, etc.)
  • Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
  • Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
  • If you find recurring questions or pet peeves of e-commerce entrepreneurs, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
  • At the end of the blog post, invite them to use your solution: E-commerce Platform Builder.

I described the process here in my blog post: Identify a hungry audience.

If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!

Step 1 to find e-commerce entrepreneurs

To get started, edit the values in the following 3 input fields and click “Search e-commerce entrepreneurs”.

This is what will happen

  • An AI will brainstorm 5 good search keyword phrases for you to find e-commerce entrepreneurs and their pain points in online forums on the internet.
  • With one click, you can search for each keyword phrase right away.
  • CustomerPing will present the search results to you.
  • If you think that one of those results looks like e-commerce entrepreneurs wrote it, you can create a “customer radar station” on the forum where the post came from.
  • You describe what makes a post relevant to your business.
  • CustomerPing will “ping” you 24h a day, whenever e-commerce entrepreneurs complain about their pet peeve: They struggle with the technical aspects of setting up an e-commerce platform.
  • Good for you because this is something that you can solve with e-commerce Platform Builder, right?

What to do when you get a “customer ping”

When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.

Help e-commerce entrepreneurs to reach their goal: To build their own online store.

They will get to know, like and trust you. Eventually, they will buy your solution: E-commerce Platform Builder.

E-commerceE-commerce PlatformsE-commerce Platform Builder

Related topics

Share this: