How to get customers forUnified E-commerce Logistics Management Software
Where to find e-commerce business owners in order to convert them to customers
The idea that helps E-commerce business owners
E-commerce business owners want to streamline their order fulfillment process. However, they can't get it because they struggle with managing multiple logistics providers efficiently.
Therefore, they need to use your solution, e.g. LogiShip.
Unified E-commerce Logistics Management Software : LogiShip is a comprehensive software solution that integrates with multiple logistics providers to streamline order fulfillment for e-commerce businesses. Of course it is much better than the stuff from ShipStation, Shippo, or ShipBob!
How to find E-commerce business owners
You can get insights about the pain points of e-commerce business owners if you listen to them carefully, either in person or online. Listening online is much easier because you need not ask them for a customer interview but you can observe them talking about their problems, out there in their natural habitat. They won’t even notice that you are there, watching and listening to them.
The process, step by step
One process that we can totally recommend is this:
- Find out where e-commerce business owners hang out (Reddit, Mastodon, etc.)
- Read what problems they talk about, and how urgent they are to them. (Did they try any solutions, yet? Did they spend money on anything, yet? Did they even cobble a homegrown solution together?)
- Enter the conversation: Help them with tips, ask more about their situation and why they are in pain.
- If you find recurring questions or pet peeves of e-commerce business owners, create some helpful content for them (e.g. a blog post, a podcast episode, or a video) and share it with them for free, in the same conversations. They will be delighted.
- At the end of the blog post, invite them to use your solution: Unified E-commerce Logistics Management Software.
I described the process here in my blog post: Identify a hungry audience.
If you do this manually, it may take you hours each day. Automate it, with a little help from the AI in CustomerPing!
Step 1 to find e-commerce business owners
To get started, edit the values in the following 3 input fields and click “Search e-commerce business owners”.
This is what will happen
- An AI will brainstorm 5 good search keyword phrases for you to find e-commerce business owners and their pain points in online forums on the internet.
- With one click, you can search for each keyword phrase right away.
- CustomerPing will present the search results to you.
- If you think that one of those results looks like e-commerce business owners wrote it, you can create a “customer radar station” on the forum where the post came from.
- You describe what makes a post relevant to your business.
- CustomerPing will “ping” you 24h a day, whenever e-commerce business owners complain about their pet peeve: They struggle with managing multiple logistics providers efficiently.
- Good for you because this is something that you can solve with unified E-commerce Logistics Management Software, right?
What to do when you get a “customer ping”
When such an alert appears on your mobile phone, you simply tap on it and join the conversation in the online forum.
Help e-commerce business owners to reach their goal: To streamline their order fulfillment process.
They will get to know, like and trust you. Eventually, they will buy your solution: Unified E-commerce Logistics Management Software.
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